The proof is in the pudding. You judge for yourself which version is more engaging, the following text or the following video?
The English are fond of saying, “Well now, the proof is in the pudding!” Truth be told, most small business owners know their product well enough that once they talk to a potential customer they have a good opportunity to make a sale.
The bigger challenge is customer awareness. Local search marketing already places your business in front of potential customers who are searching for products. Adding videos to local search marketing increase your engagement with these potential customers so they click on your phone number or come to your store.
If you need help or advice on using video to increase your local search marketing effectiveness, give me a call or shoot me an email.